[GUEST POST I DID FOR SPECTRUM20.com]
Blogs can only stay alive with the promise of unique offerings and solid, well-written content. Like any blog strives for, stickiness is only attained through convincing the end-user that your site worth coming back to.
If you can acquire traffic and build a solid following, the next and most obvious thing to do is capture the contact information of visitors so you can follow up with them via email as frequently as possible. Email, as you well know, is 40% more effective than Twitter and Facebook combined and gives you the very unique opportunity of getting into people’s inboxes, the most sacred marketing space on the planet.
But you may be asking yourself, “what effective ways can I capture more leads when I get new shiny traffic to my site,” here are a couple we have compiled
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